“SEO today isn't about earning traffic. It's becoming the foundation of digital marketing strategy to drive true business results.”
Search engines are constantly coming up with new ways to serve information up to users.
Today, 8.5 billion searches are conducted every day. It’s now second nature for consumers to turn to Google to find the answers to their questions. Sadly, 91 percent of content gets no organic traffic from Google, according to Ahrefs, which speaks to how competitive the fight for content visibility is. Search is a constantly evolving […]
Google is notoriously tight-lipped on the specifics of how its proprietary algorithms work. It has been up to diligent SEO practitioners over the years to uncover trends, dig into the algorithm update announcements that Google makes, track the data and test variables to develop best practices on what matters most and how to get content […]