Imagination Publishing, a Content Marketing Agency

What We Do

For brands, for audiences, for growth. We develop strategic content that supports brands’ business objectives through audience-first competitive intelligence, activation planning and performance analysis.

Content Strategy

Build a plan that turns business objectives into a strategic content roadmap.

Content Creation

Change minds and inspire action with great content that resonates with your audience.

Content Distribution

Connect with audiences when it matters most with sophisticated channel activation tactics.

Content Performance

Make confident decisions with actionable insights into visibility, engagement and authority.

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Leading brands trust us

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laptop screen and mobile phone showcasing the Staples Worklife content hub

Building Relationships With Small to Midsize Businesses

This magazine-driven thought leadership content program helped change the perception among customers and prospects for this B2B brand.

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Consumer-Education Content Program Fosters Financial Literacy

The onUp Challenge fosters financial literacy through engaging multimedia content, gamification and email communications.

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Our Content Experts

People are the heart of what we do and who we are. Imagineers bring subject matter expertise to every challenge with passion and tenacity.

David Brummer

Content Director

"You have to dig deep for compelling details and the proper context. It’s the only way to deliver content that matters."

Lauren Nopar

Associate Project Manager

"Project management helps turn great ideas into actionable plans."

Nancy Roy

Senior Art Director

"In order to find the most creative solution, start by listening. The best designs come from a solid understanding of the task at hand."

Laura Marzec

Senior Editor

"Telling a good story isn’t enough. You also need your audience to feel something."

Hannah Schmidt

Senior Content Producer

"Don’t just read the transcript — listen to the audio. What looks best on paper might not sound the best to your listeners."

Lisa Chatroop

Content Director

"Great content can humanize your brand, build an emotional connection with your audience and convert customers into advocates."

Marko Batulan

Production Artist

"When you pay attention to detail, the big picture will take care of itself."

Elizabeth Cotner Glennon

Senior Content Manager

"A strong story lies at the heart of every successful content marketing campaign."

Christina Huynh

Editor

"To use the Oxford comma or to not use the Oxford comma?"

Anna Augustynska

Staff Accountant

"Double and triple check your work… and then check it again!"

Kim Jones

Director, Video

"If your product, process or service can’t be defined in two sentences, you need a video."

Emily Bratcher

Editor

"Storytelling is such a privilege because it has the potential to create such an enormous impact."

Matthew Wright

Senior Content Director

"Factor distribution into the equation. We can make the most amazing content — but it won’t matter if it’s not reaching your target audience."

Allison Merten

Associate Art Director

"Design is more than making things pretty; it’s really fun problem solving."

Insights

Read the latest thinking and opinions from our content experts across strategy, creation, distribution and performance.

Top down view of a man typing on a computer

9 Best Practices for Writing Digital Content

Back when I was in journalism school at the University of Missouri, digital media was a hot new topic. The tried-and-true principles of writing and design weren’t quite working the same way on a computer as they did on magazines and newspapers. As a result, we were all—students, professors and working journalists—trying to figure out […]

June 20, 2022

3 minutes

People in a business meeting planning their marketing strategy

Ask These 7 Questions to Improve Your Content Marketing Ideas

No idea arrives fully formed. These questions can help you get it ready for showtime.

June 6, 2022

2 minutes

Young female model in eyeglasses and modern true wireless earbuds listening to audio in studio with neon lights

Listen to “The Future of Podcasting,” Ep. 3 of Our Podcast About Podcasts

Podcasts are here to stay—but what will they look like in the future? After outlining the history of podcasts and how to create a podcast, this is what Imagination’s Senior Audio Manager Peter Kosmal sees in the future of podcasts: Interactivity The future of audio will feature heightened interactivity. Over the course of the pandemic, […]

May 23, 2022

1 minutes

Man practicing parkour and hanging from the side of tall structure looking out at the city

How AI Could Make Your Content Strategy Irrelevant in 5 Years (and How You Can Prepare)

If you believe Elon Musk, artificial intelligence (AI) is a bigger threat to the human race than nuclear weapons. But before the machines gather the self-awareness and gumption to chuck us into the trash bin of time, it will first come for the SEOs. For years, I’ve convinced myself that the technology might displace the […]

May 9, 2022

5 minutes

More Insights

We create content that matters.